If you’re shooting a feature with a Red camera, the obvious format choice is 4K REDCODE RAW at 24 fps. The question is, what next? The announcements Red and Apple made at NAB clarified a lot of this (even for people who aren’t using Final Cut), but not everything.

What do we know? Well, we’ve known [...]

So, Red is making an affordable camera that produces great footage. What do you do with it? Well, it depends what platform you’re on, what sort of content you’re working with, and what your budget is.

Information is still a little hazy on some workflow issues, so this is the first post in a series that [...]

Just a few tidbits I’ve picked up since the first podcast, from various sources (mostly Reduser.net and other podcasts):

Red lenses

Red’s 18-50mm zoom should be shipping fairly early. This is good news. It’s the obvious choice for anyone on a budget who doesn’t already have PL-mount glass. (A future post will discuss some of the tradeoffs [...]

In this AppleInsider article.

A few points:

The codec was designed both for low file size and low CPU utilization. Performance scales almost linearly when adding processors/cores There’s a “half-resolution decoding method”. Might mean ProRes is wavelet.

Update: Looks like the info comes from this Apple white paper.

Wow. So, Apple has announced practically everything anyone was speculating about, and some other stuff besides.

You can get a nice summary of the announcements here. It’s going to take days to sort through the implications of all of this. The really big news for Red fans, though, is that FCP will apparently support 4K and [...]